Choosing the Best Online Retailer for Wholesale Baskets

by Charmaine Ferrer

If you’re a small business owner that uses baskets or makes gift baskets or a person that likes to create them for friends and loved ones, there are many details to consider when choosing the right basket.  Will the basket suit my needs? Is the basket big enough? Is the basket durable?  What kind of material is the basket made out of?

As you ask yourself these questions about which basket to use for a gift or for home, you should also ask the same types of questions about the online retail company you’re purchasing the baskets from. Is the company reputable? Are the prices of the baskets reasonable? Is adequate information on the baskets provided? Are the baskets well presented on the website? What factors determine which online retailer of baskets you should give your money to? This article will discuss qualities a good online retailer of wholesale baskets should possess.

Easy to Find Website

There are many online retailers that offer the same service or product. If you conduct an internet search for “wholesale baskets”, a myriad of internet websites pop up. If the website comes up in the top five search results, then that is a good sign that the online retailer is highly visible. This is according to rankings a search engine assigns for that website. It also helps if the retail website has a good reputation with its consumers based on customer ratings.

Most wholesale basket retailers on the internet do not allow access to the public, as the prices they offer are wholesale only. This means that the customer has to be a business owner and must provide a license or certificate and register before entering the site. This is all before he/she can even look at the baskets. A good wholesale basket retailer offers the opportunity for both business owners and non-business owners to purchase baskets.

Reputation

This is an important quality a good online retailer should possess. With the internet being an integral tool in the way small companies conduct their business, an online store is the best way to showcase and sell products. But with ordering online, sometimes you are not sure if the company is sound, or respectable. The background of the company is also important to consider. If the company has been around for 30 years and has experienced great success selling and shipping baskets to businesses and consumers alike, even prior to the advent of the internet, that is a good sign the company knows what they are doing. If the company is able to evolve and continue to provide their products over the internet, then that would be the online retail company to buy from.

Product Description

Buying baskets online is very different than going to an actual store and physically looking at it. Online, the basket is not tangible, meaning a consumer is not able to touch and feel the basket in order to make a decision on which basket is required for their project. Multiple pictures with different angles of the basket, as well as a detailed product description, are other qualities an online retailer should possess. 

A new feature popping up on internet retail websites are images of products from a 360 degree angle. For example, if shopping for shoes, shoppers are now able to see shots of the shoes from the front and back. This type of service gives customers the confidence in knowing that what they see is what they get. The same concept can be applied to baskets. It was mentioned earlier that online shopping for baskets is different than shopping at a brick and mortar outfit. You cannot physically touch and feel the basket or determine its depth. With the sense of touch not available, a customer has to rely on photographs, multiple shots of the baskets in order to “feel” as if they are actually examining the basket. There are various shots of the baskets (front, back, bottom, top); as well as pictures of the baskets with items in them that simulate the amount of goodies and gifts that you can place inside the basket.  Also, providing 360 degree images of the baskets adds another dimension to online wholesale basket shopping, in that the customer can get an entire view the basket in order to get a better idea of what the basket looks like.

In addition to images of the baskets, a detailed description of the basket is significant in that it gives the customer more information prior to making a purchase. A good online retailer of wholesale baskets provides specifications for each basket on the website. Again, because a customer is not able to physically touch the basket, the customer must rely on the information on the website regarding the basket. A good online retailer provides the following specifics for each basket:

·         Dimensions (length, width, height, diameter)

·         Material (willow, bamboo, rattan, woodchip, metal, leatherette, etc.)

·         Color (natural, stained, dark)

·         Size (small, medium, large)

·         Strength (durability of basket should it hold items)

·         Shipping Convenience (the cost to ship the basket depending on the size)

·         Applications (general uses, such as gift basket making, storage, food service, or daily home use)

Pricing

A good online retailer of wholesale baskets offers reasonable prices. This is another quality a good online retailer must possess. With many other online retailers offering the same product, baskets, a way to distinguish and separate from the plethora of basket retailers, is providing wholesale prices that are attractive to the business owner or non business owner. A quality online retailer of wholesale baskets also only requires a $50 minimum order, whereas other wholesale basket retailers require a $150 minimum purchase, and, the customer must be a business owner.

Placing an Order

Once a customer makes a selection about which basket to purchase, the next step is to complete the online order. Another good quality an online retailer of wholesale baskets should possess is the ease of use of the website and availability of the item when placing an order. The online retailer should make it easy to place the order, by having an “add to cart” button. As soon as the basket is added to the shopping cart, the customer is able to see the price of the baskets, the quantity, and the shipping costs for the order. Before the checkout process can begin, the customer should be able to determine the shipping costs by entering in the zip code of the location that the item is shipping to.

Internet security is an important quality a good online retailer of wholesale baskets should have. If the customer creates an account, he/she should feel confident enough to be able to make a purchase and input sensitive data and not have to worry about whether or not the credit card numbers will get stolen. If the ordering process encrypts and secures the personal data on the website, then that is a good sign that the online retailer has taken the steps to ensure the safety of customers’ information.

Customer service

If the customer does not want to place an order online, he/she can contact a customer service representative. Another good quality an online retailer of wholesale baskets has is the ability for the consumer to contact a live person to answer any questions, give advice, and place an order. The customer also has the option to email, call, or chat live with a representative.

The ability to reach out and seek advice or help with an order or product is an important quality for a good online retailer to have. Pre-programmed messages do not give the customer any type of assurance that the company he/she is dealing with is a good company that stands by their products and services. The customer service representative should also be knowledgeable about the baskets the website is sells.

Buy a Basket Today

With so many different online wholesale retailers out there, how do you know which website will offer the best quality basket for your needs? A good online retailer of wholesale baskets should have all of the qualities mentioned above. Write yourself a checklist and ask yourself what you expect a website to be when shopping online. Is the website ranked high on the search engine? Is the website user friendly? Are the pictures and product descriptions of the basket detailed? Is the ordering process, easy, safe, and secure? Is the basket offered at a reasonable price? Will you be happy with the basket you receive?

Visit the Lucky Clover Trading Company online today. With a large selection of baskets to choose from, you can be confident that when you buy our baskets, you will be happy with your purchase. The Lucky Clover Trading Co. has an easy to use website, which will make it easy for you to view the basket, place the order, and ship within 24 hours. Buy a basket today!